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Walking up the final fairway at the Masters Sunday afternoon, Tiger Woods removed his cap humbled by the rapturous applause of the several thousand golf enthusiasts crowded around the famous Augusta 18th green. After 2 months of strategic planning, a courteous 4th place finish and a sanguine smile, brand Tiger was back. Read the rest of this entry »

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Saw the above photo printed in Wednesday’s LA Times. The Olympics as a brand is inimitable in it’s reach and exposure. What more could you want from a brand endorsement than the above? Brilliant photo.

Original article here

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